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Jenny Henderson
Jenny Henderson

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Published in Startup Stash

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How To Simplify Your Business With Brand Strategy

I never went to business school. In fact, many small business owners today didn’t. But I did study design. And design is all about creating solutions. It’s about finding the simplest approach to achieve a desired outcome. A designer’s guiding principle is do more with less. And that should be…

Brand Strategy

6 min read

HOW TO SIMPLIFY YOUR BUSINESS WITH BRAND STRATEGY
HOW TO SIMPLIFY YOUR BUSINESS WITH BRAND STRATEGY

Published in Better Marketing

·Pinned

What You Need to Know About Rebranding Your Business

And whether or not you even should — Building a business can be exciting. It’s not unusual to get so caught up in the growth of your business that to save time and money you opt for a free logo template online. Sometimes, you’re more business-focused than brand-focused, so the latter falls to the wayside. Eventually, though, you’ll…

Branding

6 min read

What You Need to Know About Rebranding Your Business
What You Need to Know About Rebranding Your Business

Jun 14

SERVICE BRANDS SELL PRODUCTS TOO

Using Brand Architecture for Your Evolving Business — Increasingly today, service-based businesses are adding products alongside their services. From coveted templates to digital courses; coaches, copywriters, and social media managers alike are merging the B2B and B2C service models. Why? Because it allows a service provider to branch out, bring in additional revenue, and scale their business in…

Brand Architecture

7 min read

SERVICE BRANDS SELL PRODUCTS TOO
SERVICE BRANDS SELL PRODUCTS TOO

Published in Startup Stash

·May 3

50+ Pieces of Advice for New Business Owners from Business Owners

I asked fellow small business owners and entrepreneurs of all kinds a question: What is your golden nugget of advice to someone just starting their business? The responses were insightful, inspiring, and very honest! The tips for new business owners and budding entrepreneurs that came from this simple question were…

Startup Lessons

6 min read

50+ Pieces of Advice for New Business Owners from Business Owners
50+ Pieces of Advice for New Business Owners from Business Owners

Feb 2

Nine Dos and Don’ts for Branding Your Business

After working with over 40 businesses to bring their brands to life, there are a few important lessons to know before embarking on developing your own brand. Consider this a quick crash course on branding your business with purpose. 1. DON’T have just one logo → DO have a range of logos One single logo won’t do your business any favours. Consider all…

Branding

6 min read

Nine Dos and Don’ts for Branding Your Business
Nine Dos and Don’ts for Branding Your Business

Jan 21

The Easy Guide for Creating a Brand Color Palette

With free Canva template to follow along — One of the most daunting parts of designing a brand identity is knowing how to select the right brand colours. Colours play a significant role in attracting the right customers because they speak to our emotions. So before you set out to create a brand colour palette for your business…

Brand Colours

6 min read

The Easy Guide for Creating a Brand Color Palette
The Easy Guide for Creating a Brand Color Palette

Jan 2

HOW TO CREATE A LEAD MAGNET FOR YOUR BUSINESS

In Part 1 of my Lead Generation Series we talked lead magnet definition and lead magnet ideas. Hopefully you’ve done some research on your audience, what they would value, and have decided what your business can offer them. In this article we’ll go over how to create a lead magnet…

Lead Generation

5 min read

HOW TO CREATE A LEAD MAGNET FOR YOUR BUSINESS
HOW TO CREATE A LEAD MAGNET FOR YOUR BUSINESS

Nov 11, 2021

5 WAYS TO INCREASE BRAND AWARENESS

One of the most common challenges startups and small businesses face is getting their brand seen by the right people. With so many brands competing for our attention, you might be wondering how you can increase your brand awareness without spending your monthly income on paid ads. Here are five…

Brand Awareness

5 min read

5 WAYS TO INCREASE BRAND AWARENESS
5 WAYS TO INCREASE BRAND AWARENESS

Sep 15, 2021

WHY YOUR SMALL BUSINESS NEEDS A BLOG

How to Increase Traffic and Repurpose your Content — In the world of small business, you need to be creative and intentional with how you generate traffic to your website. Sure, you can funnel money into Google Ads but why not save your cash and start building your organic traffic strategy? How do you do this? By having a…

Blogging For Business

7 min read

WHY YOUR SMALL BUSINESS NEEDS A BLOG
WHY YOUR SMALL BUSINESS NEEDS A BLOG

Jul 30, 2021

IT’S TIME TO EMBRACE INSTAGRAM REELS IN YOUR BUSINESS

Welcome them or not, Instagram reels are here to stay. If you’re anything like me, I was super resistant to get on board when they arrived on the scene. Hello fellow introverts! 👋 But as I learned how valuable they can be for my small business — not to mention…

Instagram Reels

7 min read

IT’S TIME TO EMBRACE INSTAGRAM REELS IN YOUR BUSINESS
IT’S TIME TO EMBRACE INSTAGRAM REELS IN YOUR BUSINESS
Jenny Henderson

Jenny Henderson

Designing meaningful brands that empower passionate entrepreneurs www.jennyhendersonstudio.com

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